“The recent taxi activity has been brilliant for Quidco as, not only has it helped attract a significant quantity of new members, but it has also allowed us to engage members with a real interest in Quidco and e-commerce.”

“Members that signed up after seeing us on or in a taxi, spend 54% more than those who registered during the same period, making them valuable to our retailers and to Quidco. This in turn delivers great discounts to these new members, meaning they get hooked on our great cashback service.

This campaign is a great way to engage with hungry Londoners on their way home. Just as you’re thinking what to have for dinner, you can jump in a JUST EAT cab and order a takeaway treat so easily and quickly that it could be waiting for you when you arrive. The campaign we are running with Ubiquitous with NFC enabled taxis supports our key message – to maximise customer convenience and enhance the takeaway experience.

Following on from the success of our livery campaign for Zoopla earlier this year, we were keen to run a similar campaign for our PrimeLocation.com brand, targeting London property buyers and renters along with overseas visitors to the capital. Each taxi in our latest campaign is unique, with different London locations featuring on each cab, reminding property-interested consumers of all the great locations across the city where we have properties available.