Our Glasgow taxi advertising performs particularly well against young women aged 18-34, and delivers city-centre stand-out to the most economically active audience of ABC1 25-54 adults. Both SuperSide and Livery formats can be booked in Glasgow, and combined with taxis in Edinburgh, will reach a good number of the Scottish population.
Glasgow is Scotland’s first city and number 1 economy – it could be said that this city is the cultural and emotional heartland of Scotland. It’s also the UK’s 4th-largest retail hub by revenue.
Such is the draw of Glasgow that 7% of the GB population will see OOH in the city, every 2 weeks.
To see a great example of taxi advertising in Glasgow, visit the Icelandair case study page.
Sources: Route, UnderstandingGlasgow.com; Glasgow Chamber of Commerce; TheCompleteUniversityGuide.co.uk; Gov Scot.