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Case Studies

Below are highlights from a selection of memorable and effective taxi advertising campaigns.
To receive these case studies in full, please simply complete the request form that accompanies each section.

Three OpenTable SuperSide Taxi Advertising

OpenTable

Using smart taxis to prove city centre reach of London socialites

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Zoom SuperSide Taxi Advertising

Zoom Video Communications

Going long term, in a short term world

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Popchips

Using taxi advertising to drive purchase consideration

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Habito

Using taxi advertising to encourage search

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American Airlines

Combine taxis and mobile to drive awareness and purchase intent

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Jupiter

Investing in the brand, long term

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Clinique

Using taxi advertising to significantly extend reach of women in central London

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YOPA

Adding taxis to a national media plan to improve reach of light TV viewers

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Danone

Free taxi rides deliver a much-needed 'lift' to Actimel's target audience

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Diesel

The power of a multichannel creative OOH campaign

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Icelandair

Enjoy The Journey As Much As The Destination

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Just Eat

Find Your Flavour

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Intelligent Taxi advertising

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