Geneu 2014 campaign - THE WORLD'S FIRST DNA BEAUTYLAB ON A MICROCHIP
In August 2014, Geneu teamed up with Ubiquitous to promote the launch of their new flagship store. Turning to taxi advertising, the new beauty and cosmetic brand could showcase their innovative DNA skincare range to a high-end audience. The superside campaign ran in London for one month, and included internal tip seats to further facilitate passenger interest towards the premium product.
