Taxi Advertising Fundaments – Our Formats

In our twenty years as the UK’s leading Taxi Advertiser, we’ve enjoyed working with existing clients and those new to the world of Taxis.

For the curious, we’re going through the fundamentals. Let’s cover one of the original Taxi Advertising formats: Supersides!

What is a Superside?

‘Supersides’ refers to two single advertising panels, one on each side of the taxi. They differ to our other format, Liveries, where a Taxi is completely wrapped in advertising. The advantages of a Superside include its affordability and quick production turnaround, making it popular for time-sensitive campaigns.

Why choose a Superside?

The Ubiquitous team have helped many clients discover Taxi Advertising through s and our other format, Liveries. Part of the appeal of a Superside is their quick production turnaround and impressive circulation among audiences. However, we suggest that your budget and timeframe will determine whether a Superside is the best choice for you. Luckily, the Ubiquitous team can provide you with the best options for your campaign.

A selection of recent Supersides

We’ve seen plenty of impactful campaigns using Supersides. Here is a selection of recent Superside campaigns to give you an idea of how the format looks in practical terms.

Where to next?

The Ubiquitous team has been a part of some incredible campaigns over the last twenty years. From traditional OOH that captures attention with its simplicity, to PR activity that captivates audiences online, Taxi Advertising is Ubiquitous.

We have plenty of exciting deals we’re sure you’ll love. Contact the team today to learn how we can bring your ideas to life!

 

 

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