J Brand’s taxis showcased outside of their London garden party, which celebrated the launch of their newest collection “J BRAND X BELLA FREUD”.

J Brand’s VIPs were picked up in their own Bella Freud branded taxi and driven straight to the entrance of the exclusive event in Notting Hill, where they remained outside, in full public view, until guests were ready to depart.

Additionally, their taxi campaign played an active part role across their social media channels, as fans around the world clicked ‘like’ on posts that included the iconic British vehicle.