Taxi Advertising in Edinburgh
Highly educated, cultured, and fond of a good night out.
The Edinburgh advertising audience offers plenty of opportunities for marques looking to capitalise on an affluent audience. Plus, with the Edinburgh Fringe Festival and other events, you’re sure to capture an engaged audience on Edinburgh’s streets.
The Edinburgh Audience
Social
Two-thirds trust billboards and advertising to keep them updated on products & services
Trendy
Engaged
Edinburgh Audience Profiles, YouGov
Edinburgh: A Snapshot
+12.5% economic growth in the last 10 years
Invest in Edinburgh
Lowest unemployment of any UK city
ONS
PWC
Supersides
Superside Taxis provide a powerful broadcast advertising option to reinforce your brand’s messaging to affluent audiences. They dominate urban centres with outstanding reach and frequency.
Liveries
Liveries offer value and impact for both long-term campaigns and branded events, enhancing brand recall and engagement.
Measurement Offerings
Ubiquitous uses industry-benchmark tools to provide you with the whole picture, not just a frame.
Pre Campaign
YouGov and Route data gives you an idea of what your audience thinks, feels, and how they behave
During Your Campaign
Posting reports, together with proof of posting, keep you updated on your campaign from start to finish
Post Campaign
We use Attest research for campaign results. Data that helps paint a deeper picture of your campaign.
High Recall
Those interested were more likely to recall the ad
Frequency
The same person was found to see the same ad 6 times
Brand Positivity
Those who saw the ad were more likely to show positivity towards the brand
Action Taken
Those who saw the ad were more likely to act
Case Studies
