The objective was to increase awareness among the general public.

Ubiquitous provided the ideal solution with a high profile, cost-effective campaign across major UK cities... with the added bonus of the drivers themselves being enthusiastic about the brand they carry on their cabs.

Having Deloitte branded taxis visible across the Capital has been a creative extension to our national advertising campaign. The high quality finish to our 60 white liveried taxis, combined with the attentive and personable service delivered by Ubiquitous has been first-class. They have always provided courteous and reliable drivers throughout our 12 month contract and this innovative brand-building activity has been much talked about by our clients and our people.