Route Audience Data tells us that, in 4 weeks, our taxis have the potential to deliver more than 2.5m brand impacts to 540,000 people from across the UK. In fact, Cardiff OOH as a whole has the potential to be seen by 40% of the Welsh population every fortnight.

Home to the Principality Stadium, the 2nd-largest stadium in the world with a fully retractable roof, Cardiff has become a destination for world-class sport and music events  the city has twice been the European City of Sport.

Cardiff is the cultural heart of Wales, so a great place for brands to stand-out to a vibrant audience.  In fact it's easy to dominate the city with a small number of taxis, whether they're Livery or SuperSide taxis - especially if booked longer-term.

Sources: Route; Sportslook.net; aceseurope.eu.