Creative Formats

Liveries taxi format Icon SuperSide Taxi taxi format Icon Vito taxi format Icon Tip Seats taxi format Icon Receipts taxi format Icon Rear Windows taxi format Icon
  • Liveries

    • Very cost efficient for long-term brand building
    • Deliver more campaign impacts per taxi, than SuperSide taxis
    • Excellent in lower numbers for PR ‘buzz’ and experiential activity
    • 100% brand exclusive
    • 100 Livery taxis for 4 weeks, will reach 2,057,760 of London's ABC1 adults.  
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  • SuperSide Taxi

    • Very good at building cover fast
    • Excellent for PR ‘buzz’ and experiential activity
    • 100% brand exclusive
    • 100 SuperSide taxis for 4 weeks, will reach 2,023,230 of London's ABC1 Adults.

     

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  • Vito

    • Vitos offer a third more creative space, compared to the traditional taxi
    • Inside, brands benefit from an extra tip-seat panel
    • Vitos are popular amongst airport drivers as they carry more people and luggage!
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  • Tip Seats

    • Inside the taxi, the audience tend to be high earning professionals
    • Tip-Seats present a valuable face to face opportunity with this desirable audience
    • Dwell time on board is high, with the average journey taking 20 minutes in London
    • Ideal for deeper messaging, an offer or call to action
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  • Receipts

    • Place your brand directly in the hand of prosperous taxi passengers
    • Extend your campaign communication with a receipt call to action or offer
    • Imaginative formats and double-sided printing available
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  • Rear Windows

    • Eye-level message opportunity to pedestrians and other motorists
    • Further extends brand exclusivity of the taxi
    • Two-way vinyl that doesn’t obscure the driver’s vision
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