Taxi advertising in Birmingham
Birmingham is the largest conurbation outside of London and is GB’s second city for business headquarters. But not only is the city big for business, it also has a booming student population.
Every two weeks, 8% of the GB population will see OOH advertising in Birmingham, such is the magnetic draw of this industrious city.
In Birmingham taxi advertising is very efficient at delivering city-centre reach of 15-24 young adults, performing better than Roadside OOH; to target ABC1 25-54 men, taxis deliver more than double the potential reach of the city’s large format digital OOH opportunities.